CET CryoSpas, a global leader in cold-water therapy systems, has announced the appointment of Justin Musgrove as Non-Executive Director.
With more than 25 years of leadership experience in the health, fitness and hospitality sectors, Justin has held CEO roles across some of the industries best-known wellness brands; Center Parcs, Bannatyne, Leejam, Kun Sports and Core Life and most recently Fitness First.
Justin joins CET CryoSpas at a time of rapid growth and innovation. With its roots in elite sport, CET has recently invested heavily in new and improved products designed specifically for the health and wellness sector. As a result, the company has seen year-to-date sales rise by 110%.
Speaking on his appointment, Musgrove said: “CET CryoSpas has earned its reputation as the go-to name in recovery and cold-water therapy for elite sport. I’m excited to help the business build on that success and bring the same world-class technology and performance focus to the wider wellness and health club markets.”
Justin will work alongside fellow Non-Executive Director Cheryl Hersey; former Action Group MD and founder of The Fitness NED. Together, they will provide strategic guidance to support CET’s continued expansion into both professional sport and the rapidly growing wellness sector.
Colin Edgar, Managing Director of CET CryoSpas, commented: “We’re thrilled to welcome Justin to the board. His deep understanding of club operations and member experience brings a valuable operator’s perspective to our business as we continue to strengthen our offering across health, wellness and performance.”
