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Ever jumped into cold water and felt your breath vanish? That’s the cold shock response. The…

Women can gain all the same benefits from ice baths as men – reduced muscle soreness,…

New guidelines around the Health and Safety of Ice Baths have been released by The Pool…

Newcastle United Football Club can now offer cold water therapy to a full squad of players…

Ice baths come in many shapes and sizes but to create a proper, therapeutic effect, you…

Third Space Islington, one of London’s most prestigious fitness clubs, has recently installed CET’S standout product,…

The challenges of building the customer base Expanding the customer base is not a one day…